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Who We Are
G-Velocity was founded by Tony Smith, a recognized and respected leader in the development, growth and change of organizations and people across many industries over the past 20 years.
His career began with the Boy Scouts of America, successfully guiding and leading volunteers to raise money, start new programs, direct training of new leaders, and implement strategies for growth. A natural entrepreneur, Tony also launched his own perfume and fragrance business during his time of developing strategies for organizational growth.
Industries We Serve
Agriculture
Medical devices
Technology
Fabrics
Heavy Equipment
Manufacturing
Manufacturing
Heavy Equipment
Trucking
Chemicals
Consulting Firms
Distribution
Manufacturers that sell through distribution
Case Studies
Prior to founding G-Velocity, our CEO had a chance to deliver great results for different organizations. Below are some examples of those results. We look forward to discussing how we may be able to help you in a similar way.
Challenge:
Ben was a CEO of a software company with annual revenues of $10-12M. He wanted help looking at his business, and his main questions were: What should our approach and messaging be? How should we look at our products? What do we need to do to get to the next level?
Actions:
Tony spent two full days meeting with every key leader in the company from sales and marketing to finance. Through workshops, we drilled down on revenue, products and sales activities. The company was focused on a new product that everyone was very enthusiastic about but generated about $450K a year while an older product generated $200K every sale. Tony and Ben's team worked together to establish criteria for responding to RFPs that would save resources and increase success rate. Tony provided a 20-page report on his findings and recommendations.
Results:
Ben reported that by following the report recommendations alone, the company grew sales from $12M to $30M in two years.
Disclaimer:
Every organization is unique and operating under different circumstances. Results may vary depending on the scope of the project, personnel and market conditions.
Challenge:
The client is a start-up selling technology in the agricultural chemical industry with revenues of $20-25M had new sales managers who did not have experience to lead a young sales team ages 24-27 years, some of them recent college graduates. The company had just hired an executive from the tech industry to make high-level deals, but the sales team lacked the experience, expertise and credibility to conduct the sales meetings to close these deals.
Actions:
Tony provided sales training to the young team and coaching for the new managers.
Results:
The company reported their sales went from $25M to $160M in three and a half years, and not long after, a leading agricultural chemical company purchased the start-up for over $1B.
Disclaimer:
Every organization is unique and operating under different circumstances. Results may vary depending on the scope of the project, personnel and market conditions.
Challenge:
As the world’s leading dental manufacturer, the client has a large sales organization across multiple divisions. Tony's initial work with them focused on a division considered to be a key generator because it provided a constant revenue stream. The products were sold through leading distributors, but their sales team mostly had experience selling direct. They were not able to break through the newer distributor reps.
Actions:
Tony worked with the sales team in two key areas: (1) sales process, and (2) strategy to identify effective mindshare of the distributor reps. Based on his work with this division, he expanded his consulting services to another division where he helped: (a) improve hiring; (b) coach managers on how to train and coach their sales team; and (c) use assessments to better identify good fit of candidate and sales roles.
Results:
The company created a training team and set up a university that became a promotion point for employees to advance into management and other leadership positions. Tony's wholistic approach was integrated into the organization over the course of several years and helped it achieve 10-15% growth annually.
Disclaimer:
Every organization is unique and operating under different circumstances. Results may vary depending on the scope of the project, personnel and market conditions.
Challenge:
As the new national sales manager of a leading chemical company, Gary wanted to provide training for his team of 14-16 sales reps -- only half of them were hitting and growing their numbers. This is a veteran sales team, most of them with 20+ years of experience, which meant Gary would likely get some resistance with the training.
Actions:
First, Tony helped Gary identify key people on the team to support the new initiative, then delivered a customized sales training program and a process to provide coaching and sustainability. He spent 10 weeks on specific coaching with the team; six months one-on-one with the national sales manager on how to have strategy conversations with their team; and returned a year later for another customized sales training program based on their updated needs. Tony continued this process with the company for three years, and in the fourth year attended their national sales meeting.
Results:
Every rep from that veteran team achieved or exceeded their goals. This is a prime example of when you invest in your people, everyone benefits.
Disclaimer:
Every organization is unique and operating under different circumstances. Results may vary depending on the scope of the project, personnel and market conditions.
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